PREVIEWFollow-to-DM is built but waits on Meta: Instagram has not yet granted HyperDM follow events, which are limited to Meta's Follow-to-DM beta. Join the waitlist for updates; no date is promised. Join the Follow-to-DM waitlist

The examples below preview the intended experience. Availability is limited by the notice above; a demo does not establish general availability or a launch date.

FOLLOW-TO-DM FOR INSTAGRAM

Your warmest lead just followed you. Welcome them in a DM.

Waiting on Meta access: once Meta grants HyperDM Instagram follow events, a new follow starts a welcome DM after a natural beat, not an instant auto-reply. Your welcome text goes first, with any code you typed into it; a link in it — your shop, the freebie — waits until they tap “Say hi 👋”. Official Instagram API. No flow required.

Availability updates only · No promised launch date
FOLLOW-TO-DMOFFICIAL INSTAGRAM APIGROUNDED ANSWERSLEAD CAPTURE

ILLUSTRATIVE EXAMPLE · SAMPLE DATA

started following you
Thanks for the follow! Here's the 10% code from the reel: WELCOME10. Want me to help you find your size?
WELCOME DM · NO LINK · SENT IN FULL
yes! do you have the olive wide-leg?
We do — olive wide-leg's in stock S–L, $98. Here's the buy link; WELCOME10 goes in at checkout.
GROUNDED · CATALOG · BUY LINK
SAMPLE CONVERSATION — GROUNDED IN A DEMO CATALOG

Welcome them warm, not three days cold

  • TRIGGER

    A follow, then a hello

    Meta delivers the follow event; HyperDM sends the welcome DM once per follower, never on a loop.

  • NATURAL BEAT

    Not an instant tripwire

    HyperDM holds for a moment before it sends, so the welcome reads like a person, not a bot.

  • DELIVER

    The code or freebie you promised

    A code you type into the welcome arrives with it; a link — a guide, your shop — waits for their tap on “Say hi 👋”. One welcome per follower, ever.

  • CAPTURE

    A lead you own

    Capture the email with logged opt-in, yours to keep and export.

  • NO DEAD END

    The hello sells

    Once it can send, a reply to the welcome reaches the same optional AI agent that runs your comments and keywords, answering from your reviewed knowledge and synced catalog.

  • PLATFORM

    Official Instagram API

    Sends only when Meta delivers the follow event. No event, no DM, no exceptions.

  • THE BETA

    Straight about eligibility

    Follow-to-DM is a Meta beta; access is Meta's call and can be limited while it rolls out. HyperDM's own access is still pending.

  • READY

    Built, waiting on Meta access

    Instagram has not yet granted HyperDM follow events. Save your welcome as a draft now; it can be published once access lands. No date is promised.

Your warmest lead just followed you

A founder mid-laugh at a café table, phone face-down — the new follower already has a hello.
  • WHEN SOMEONE…follows you
  • THENwelcome DM + WELCOME10

Someone taps follow the second your reel lands — a raised hand, the warmest a lead ever gets. Once Meta grants HyperDM follow events, HyperDM waits a natural beat and says hi with the code you promised; a link in the welcome — the freebie, your shop — waits until they tap “Say hi 👋”.

Join the Follow-to-DM waitlist

EXPLORE FOLLOW-TO-DM

When Meta delivers a follow event (the Follow-to-DM beta — the new_follower trigger), HyperDM waits a natural beat and sends one welcome DM per follower: the merchant's own text, here with a code typed into it and no link, so it sends in full — a welcome with a link sends its text with a "Say hi 👋" button and the link follows the tap. A reply to it goes to the same opt-in agent and automations as any DM; the agent's answer here carries a buy link from the catalog.

Follow to DM

Thanks for the follow — here's the code

A new follow, a natural beat, then the welcome: ‘Here's the 10% code from the reel: WELCOME10. Want me to help you find your size?’ No link in it, so it sends in full — once per follower, in your voice.

Join the Follow-to-DM waitlist

A flow drawn on the canvas runs a fixed path — Trigger → Message → Condition → Smart delay → AI Step — with the node types, labels and branch ports the flow editor draws.

Fixed paths

The follow gate, on the canvas today

While the follow trigger waits on Meta, a flow's Follow gate works today for eligible Instagram messaging contacts: after they interact, it checks whether they follow you, re-asks politely, then sends the freebie. A result Instagram can't confirm never unlocks it.

Join the Follow-to-DM waitlist

The hello never dead-ends

A creator grinning on a ferry deck at midday, hair in the wind, flash-lit against the crushed harbour.
  • GROUNDEDcatalog · buy link
  • CAPTUREemail, logged opt-in

Reply to the welcome and, with the optional AI agent on, you get the same agent that runs your comments and DMs — it answers from your reviewed knowledge and synced catalog with the price and a buy link, captures the lead, and with human review on hands you what it can't answer.

Join the Follow-to-DM waitlist

EXPLORE WHAT COMES NEXT

The agent answers from the workspace's knowledge and catalog and the Inbox shows the receipt — `Sources retrieved · <sources>` when retrieval found chunks, `⚠ unsourced — review` when it did not.

Grounded answers

‘Do you have the olive wide-leg?’ — answered from your catalog

The agent reads your catalog before it replies — olive wide-leg, in stock S–L, $98, with the buy link — and the Inbox shows the receipt.

Join the Follow-to-DM waitlist

A merchant can take a thread over for a fixed duration or until they resume (the agent pauses and auto-resumes on the timer), snooze it to resurface later, and the Inbox states whether the 24-hour reply window is open — a free-form reply outside it is refused, not sent.

Take over

Take the thread over, hand it back when you're done

Take over a chat for a set time or until you resume, and HyperDM pauses its automated replies there; replying by hand pauses them too once your message sends. The Inbox shows whether the 24-hour window is still open.

Join the Follow-to-DM waitlist

How Follow-to-DM works

Three steps, no flowchart required. A follow comes in, HyperDM waits a natural beat, and the welcome lands while the follow is still warm.

  1. Step 1: Trigger

    Once access lands: someone follows your Instagram account, Meta delivers the follow event, and HyperDM picks it up on the official API.

  2. Step 2: Natural beat

    HyperDM holds for a moment instead of firing instantly, so the welcome reads like a person, not a tripwire.

  3. Step 3: Welcome DM

    It says hi with the code you promised and asks the one question that turns a follow into a conversation. Add a link and the welcome carries a “Say hi 👋” button instead; the link sends when they tap.

Join the Follow-to-DM waitlist

Follow-to-DM, answered.

Answered everything?

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Availability updates only · No promised launch date

Your next follower is a conversation waiting to start.

Join the Follow-to-DM waitlist

Availability updates only · No promised launch date