Flow builder

A visual node-and-branch editor for scripting DM conversations in advance — the core interface of many DM-automation tools, including ManyChat and HyperDM.

A flow builder lets you draw a conversation as a flowchart: a trigger, then message blocks, buttons and conditional branches you wire together by hand. Each fixed path a customer can take has to be anticipated and built.

The trade-off is control versus effort: a drawn path is predictable and legible — genuinely what you want for a giveaway or a launch — but a fixed message only says what you wrote, and the flow grows as products and promos pile up. Many tools now add AI inside or beside the canvas. In HyperDM you keep a flow for the paths that must not vary and, on Growth or higher, drop in an AI Step so the assistant can answer one turn from reviewed business information before the flow continues.